Backstage Media is built around one practitioner, not a department with a rotating cast of managers. Aleksey Borovikov personally runs each project, so you do not have to explain the task twice.
Who does what at Backstage Media
Aleksey Borovikov has worked in search since October 2018 and runs a project end to end: niche research, keyword research, structure, copy, layout, deploy and analytics. That includes technical SEO, Schema.org structured data, index control and optimization for AI answers. More on Aleksey’s page.
Search, AI search and websites share one logic: research first, then structure, copy and launch, with every step checked by a human. Because one person owns the whole chain, there are no handoffs between departments.
How we work
If you need one area, you work with Aleksey directly. If you need several, for example a website and its promotion, we offer a “site and promotion” format: one point of entry and one report across all areas.
Once a month we combine data from Google Search Console and GA4 into a single report. It shows what to strengthen, what to change and how to redistribute the tasks. We work remotely, and we share materials, access and reports through online tools.
Principles we follow
Decisions rest on data: numbers from Search Console, GA4, Ahrefs and server logs matter more than guesses. We do not fake reviews or user behavior signals, and we do not work in gray niches in any service.
The Backstage Media site is built on the same pipeline as our clients’ sites, with structured data, definitions and answers to common questions. Look at the case studies or write to us through contact, and we will suggest a suitable format.
Need one area or several? Tell us about your task, and we will suggest a format and give you a free estimate.
